Project
A website tailored to a small business
Client
NMK - Practice for psychological counseling
Brief
How do you tell a story about personal growth in a way that immediately builds trust and invites introspection? That was the challenge we faced while creating a new website for Nina Meier-Kollros and her psychological counseling practice, NMK Counseling.
Nina is a certified psychosocial counselor (SGfB) and a self-confidence development expert. It was important to her to communicate that her practice is not just a physical space, but a safe and supportive environment where people begin their journey of personal change, far from rigid methods and one-size-fits-all solutions.
Solution
We started with the logo and photos she already had – and expanded on them through graphic elements, color palette, and tone of voice. The result: a simple, warm, and elegant website design that leaves room for emotion and personal connection.
User experience was key – the website guides visitors intuitively, clearly, and empathetically through the process, just like Nina does in her work.
Result
Through thoughtful content, we conveyed the NMK approach, paying particular attention to balancing expertise with approachability, so that potential clients immediately feel both safe and encouraged to explore themselves.
The tone and visuals created an emotional resonance, gently guiding users to reach out without pressure. Early results show we’ve built a strong foundation for future SEO and promotional efforts, with increased site visits as proof.
Another satisfied client in our portfolio confirms that we truly understand the needs of small businesses – and have the expertise to be a strong and reliable partner.