{"id":2561,"date":"2019-05-22T11:51:44","date_gmt":"2019-05-22T09:51:44","guid":{"rendered":"https:\/\/homepage.rs\/?p=2561"},"modified":"2024-02-26T13:53:31","modified_gmt":"2024-02-26T11:53:31","slug":"what-is-web-accessibility-and-why-it-is-important","status":"publish","type":"post","link":"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/","title":{"rendered":"What is Web Accessibility and Why It is Important?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">The power of the internet lies in its universal access and utility. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s a resource that adds immense value to many aspects of our life. However, the truth is, there are still many virtual barriers people with disabilities face. They struggle to find information, products, and services they desire. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The good news is that this state of affairs is coming to an end. All public sector websites will have to become accessible by 2020.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This deadline is set by Web Content Accessibility Guidelines (WCAG), which are here to turn things around. This document is the result of individuals and organizations across the world joining forces to make the internet a better place for everyone. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It provides shared and universal standards for rendering web content accessible to people with special needs. Businesses and world governments are taking notice and devising plans of action. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here is why accessibility is the present and future of the internet. <\/span><\/p>\n<h2><b>Legislation is Pushing for Accessibility \u00a0<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The regulative climate has been shifting for years.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Access to digital communication and information became a fundamental human right under the United Nations (UN) Convention adopted in 2006. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">A decade later, <\/span><a href=\"https:\/\/www.tpgi.com\/eu-directive-on-the-accessibility-of-public-sector-websites-and-mobile-applications\/\"><span style=\"font-weight: 400;\">EU Directive<\/span><\/a><span style=\"font-weight: 400;\"> set the stage for promoting accessibility. \u00a0The UK Government followed up by holding consultations regarding new rules. Their implementation into law is underway and similar processes are occurring in places like Australia as well. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">These changes are the result of a historic milestone: WCAG framework. It was developed through a W3C process with the purpose of granting equal access and opportunity to all internet users. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To be more precise, new standards are aimed at alleviating problems of people with disabilities. These impediments fall into one of following categories:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Visual (such as low vision and photosensitivity)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Auditory (hearing loss, deafness)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Learning<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Speech (Stutter)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Physical (limited movement)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Cognitive (ADD, dyslexia, Asperger)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Language<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Neurological <\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">For now, the scope of WCAG is somewhat limited. Accessibility cannot be guaranteed to people of all levels, degrees, and combinations of these disabilities. <\/span><\/p>\n<h2><b>We Have a Game-Changer: WCAG<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Nevertheless, <\/span><a href=\"https:\/\/www.w3.org\/TR\/WCAG21\/\"><span style=\"font-weight: 400;\">WCAG 2.1<\/span><\/a><span style=\"font-weight: 400;\"> is the new benchmark we all need to adhere to. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The current version was published in June 2018 and it contains all requirements from 2.0. In other words, it\u2019s backward-compatible. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Furthermore, the document is a technical standard, not an introductory overview. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It encapsulates a wide range of recommendations for making content more accessible. \u00a0It\u2019s important to specify the word \u201ccontent\u201d refers both to natural information (text, images, sounds, menus, and video) and site code\/markup. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Guidelines hold various actionable tips that are not dependent on specific tech solution. \u00a0Also, they are designed to be testable, via a combination of automated platforms and human evaluation. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Application is poised to take place internationally, now and in the future. So, you should make no mistake: accessibility is no longer nice-to-have. Add it to the list of must-haves, even if you are not operating in a public sector. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">There\u2019s a whole array of individuals and organizations that are employing WCAG as we speak. We are talking about areas such as web design, web development, policy making, content marketing,<\/span> <span style=\"font-weight: 400;\">web authoring,<\/span> <span style=\"font-weight: 400;\">education, etc.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some of them (like web design) <\/span><a href=\"https:\/\/homepage.rs\/blog-en\/the-impact-of-web-design-on-sales\/\"><span style=\"font-weight: 400;\">impact your sales<\/span><\/a><span style=\"font-weight: 400;\"> and bottom line. There\u2019s a lot at stake.<\/span><\/p>\n<h2><b>A Multi-Layered Accessibility Resource <\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Several principles lay the groundwork for an accessible online experience. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Namely, under WCAG 2.1, the websites have to be: <\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><b>Operable:<\/b><span style=\"font-weight: 400;\"> web navigation and keyboard functionality \u00a0are optimized<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Understandable<\/b><span style=\"font-weight: 400;\">: text and media are easy to understand <\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Perceivable<\/b><span style=\"font-weight: 400;\">: information is obtainable via at least one sense <\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Robust<\/b><span style=\"font-weight: 400;\">: there\u2019s cross-platform compatibility with browsers, crawlers, and assistive tech (a screen reader, for example)<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Various sub-principles are linked to each of the four principles. For instance, perceivable content needs to renders in different ways. It also enables users to see elements better by separating the background from the foreground. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, you may have to add alt tags and written description to all non-text content. Likewise, many websites will introduce alternatives to time-based media. You can use <\/span><a href=\"https:\/\/achecker.ca\/checker\/index.php\"><span style=\"font-weight: 400;\">this<\/span> <span style=\"font-weight: 400;\">accessibility checker<\/span><\/a><span style=\"font-weight: 400;\"> and audit tools to see how you hold up. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Most corrections aren\u2019t expensive or time-consuming to pull off. That being said, it\u2019s preferable to make them in the early stages of development and design. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">While at it, you want to focus on key aspects of your visual presentation: your color contrast, layouts, formal structure, and size of the text. If you encounter difficulties with revamping, consult professional web development and design agencies. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Having explained the principles, the next layer of WCAG comes in the form of concrete guidelines. They serve as overarching goals you should work toward. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">For each of these goals, you also have testable success criteria attached. They define contractual agreements, regulative requirements, design specifications, and purchasing details. Here, there are <\/span><a href=\"https:\/\/www.w3.org\/TR\/UNDERSTANDING-WCAG20\/conformance.html\"><span style=\"font-weight: 400;\">three levels of conformance<\/span><\/a><span style=\"font-weight: 400;\">: A (lowest), AA, AAA (highest). \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Finally, you can rely on the last layer of guidelines: the list of sufficient and advisory techniques. The former are non-negotiable and integral to compliance. The latter goes beyond the bare minimum and address some potential obstacles on the road to implementation. <\/span><\/p>\n<h2><b>A Business Case for Accessibility <\/b><\/h2>\n<p><span style=\"font-weight: 400;\">This may seem like a lot to handle and it can be. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nevertheless, we expect widespread adoption to take hold. <\/span><a href=\"https:\/\/ultimecom.com\/\"><span style=\"font-weight: 400;\">The private sector is already following<\/span><\/a><span style=\"font-weight: 400;\"> suit and improving inclusiveness. There are a couple of reasons for this. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">First off, adhering to guidelines makes content more usable to the general audience. The changes are particularly helpful to older segments of the population, mobile users, and people with a slower internet connection. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this sense, accessibility reinforces best practices in <\/span><a href=\"https:\/\/homepage.rs\/blog-en\/digital-marketing-strategy\/\"><span style=\"font-weight: 400;\">digital marketing<\/span><\/a><span style=\"font-weight: 400;\">, web design, and web development. Think in terms of mobile friendliness, search engine optimization, multiple device compatibility, web usability, etc. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">What is more, better accessibility positively impacts brand reputation. There\u2019s a rising awareness of troubles people with disabilities face. And it\u2019s not true this is just a small fraction of your audience. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Namely, studies reveal 1 in 5 internet users have some form of impairment. Unknowingly discriminating against those people can tarnish your image. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The takeaway is clear: consider the broadest scope of application, including advisory techniques. Do your best to support social inclusion and show corporate social responsibility. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Like it or not, the Internet must deliver on its promise on free communication and interaction for everyone. <\/span><\/p>\n<h2><b>Internet as a Level Playing Field <\/b><\/h2>\n<p><span style=\"font-weight: 400;\">After our physical environment, the internet is becoming a focal point of accessibility. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The adoption process revolves around a more diverse presentation of content. This means websites have to be properly recoded and redesigned. The process involves many moving parts that have to fall together seamlessly. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Be that as it may, accessibility is the right thing to do. There are still many people struggling to access your website and consume its content. \u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, why not enable them to grasp, navigate, and interact with them better? <\/span><\/p>\n<p><span style=\"font-weight: 400;\">More specifically, you need to carry out a comprehensive evaluation. Prioritize troubleshooting the common issues and figuring out fixes. Foster a stellar user experience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At the end of the day, accessibility benefits everyone\u2014 businesses, communities, and individuals. Therefore, implement techniques sooner rather than later. Make a positive change and generate some good faith around your brand. <\/span><\/p>\n<p><a href=\"https:\/\/homepage.rs\/en\/#contact\">Contact us<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Homepage Creative<\/p>\n","protected":false},"author":2,"featured_media":2564,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[41],"tags":[69,62,65,42,70,67],"class_list":["post-2561","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-en","tag-accessibility","tag-creative-digital","tag-digital-advertising","tag-digitalni-marketing-en","tag-web-development","tag-web-shop"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is Web Accessibility and Why It is Important? Homepage<\/title>\n<meta name=\"description\" content=\"The good news is that this state of affairs is coming to an end. All public sector websites will have to become accessible by 2020.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/\" \/>\n<meta property=\"og:locale\" content=\"sr_RS\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is Web Accessibility and Why It is Important?\" \/>\n<meta property=\"og:description\" content=\"The good news is that this state of affairs is coming to an end. All public sector websites will have to become accessible by 2020.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/\" \/>\n<meta property=\"og:site_name\" content=\"Homepage\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/homepagers\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-22T09:51:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-26T11:53:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/homepage.rs\/wp-content\/uploads\/2019\/05\/Web-accessibility-linkshare.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Branko Rodi\u0107\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"What is Web Accessibility and Why It is Important?\" \/>\n<meta name=\"twitter:description\" content=\"The good news is that this state of affairs is coming to an end. All public sector websites will have to become accessible by 2020.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/homepage.rs\/wp-content\/uploads\/2019\/05\/Web-accessibility-linkshare.png\" \/>\n<meta name=\"twitter:creator\" content=\"@homepagers\" \/>\n<meta name=\"twitter:site\" content=\"@homepagers\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Branko Rodi\u0107\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/\",\"url\":\"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/\",\"name\":\"What is Web Accessibility and Why It is Important? Homepage\",\"isPartOf\":{\"@id\":\"https:\/\/homepage.rs\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/homepage.rs\/wp-content\/uploads\/2019\/05\/HP-blog-web-accessibility.png\",\"datePublished\":\"2019-05-22T09:51:44+00:00\",\"dateModified\":\"2024-02-26T11:53:31+00:00\",\"author\":{\"@id\":\"https:\/\/homepage.rs\/#\/schema\/person\/fa23d149fbff3b9e2df049d1788c671a\"},\"description\":\"The good news is that this state of affairs is coming to an end. All public sector websites will have to become accessible by 2020.\",\"breadcrumb\":{\"@id\":\"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/#primaryimage\",\"url\":\"https:\/\/homepage.rs\/wp-content\/uploads\/2019\/05\/HP-blog-web-accessibility.png\",\"contentUrl\":\"https:\/\/homepage.rs\/wp-content\/uploads\/2019\/05\/HP-blog-web-accessibility.png\",\"width\":1200,\"height\":1200,\"caption\":\"Web-accessibility\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/homepage.rs\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What is Web Accessibility and Why It is Important?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/homepage.rs\/#website\",\"url\":\"https:\/\/homepage.rs\/\",\"name\":\"Homepage\",\"description\":\"Creative. Digital. Agency.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/homepage.rs\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/homepage.rs\/#\/schema\/person\/fa23d149fbff3b9e2df049d1788c671a\",\"name\":\"Branko Rodi\u0107\",\"url\":\"https:\/\/homepage.rs\/en\/author\/branko\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What is Web Accessibility and Why It is Important? Homepage","description":"The good news is that this state of affairs is coming to an end. All public sector websites will have to become accessible by 2020.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/","og_locale":"sr_RS","og_type":"article","og_title":"What is Web Accessibility and Why It is Important?","og_description":"The good news is that this state of affairs is coming to an end. All public sector websites will have to become accessible by 2020.","og_url":"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/","og_site_name":"Homepage","article_publisher":"https:\/\/www.facebook.com\/homepagers","article_published_time":"2019-05-22T09:51:44+00:00","article_modified_time":"2024-02-26T11:53:31+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/homepage.rs\/wp-content\/uploads\/2019\/05\/Web-accessibility-linkshare.png","type":"image\/png"}],"author":"Branko Rodi\u0107","twitter_card":"summary_large_image","twitter_title":"What is Web Accessibility and Why It is Important?","twitter_description":"The good news is that this state of affairs is coming to an end. All public sector websites will have to become accessible by 2020.","twitter_image":"https:\/\/homepage.rs\/wp-content\/uploads\/2019\/05\/Web-accessibility-linkshare.png","twitter_creator":"@homepagers","twitter_site":"@homepagers","twitter_misc":{"Written by":"Branko Rodi\u0107","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/","url":"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/","name":"What is Web Accessibility and Why It is Important? Homepage","isPartOf":{"@id":"https:\/\/homepage.rs\/#website"},"primaryImageOfPage":{"@id":"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/#primaryimage"},"image":{"@id":"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/#primaryimage"},"thumbnailUrl":"https:\/\/homepage.rs\/wp-content\/uploads\/2019\/05\/HP-blog-web-accessibility.png","datePublished":"2019-05-22T09:51:44+00:00","dateModified":"2024-02-26T11:53:31+00:00","author":{"@id":"https:\/\/homepage.rs\/#\/schema\/person\/fa23d149fbff3b9e2df049d1788c671a"},"description":"The good news is that this state of affairs is coming to an end. All public sector websites will have to become accessible by 2020.","breadcrumb":{"@id":"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/#primaryimage","url":"https:\/\/homepage.rs\/wp-content\/uploads\/2019\/05\/HP-blog-web-accessibility.png","contentUrl":"https:\/\/homepage.rs\/wp-content\/uploads\/2019\/05\/HP-blog-web-accessibility.png","width":1200,"height":1200,"caption":"Web-accessibility"},{"@type":"BreadcrumbList","@id":"https:\/\/homepage.rs\/en\/blog-en\/what-is-web-accessibility-and-why-it-is-important\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/homepage.rs\/en\/"},{"@type":"ListItem","position":2,"name":"What is Web Accessibility and Why It is Important?"}]},{"@type":"WebSite","@id":"https:\/\/homepage.rs\/#website","url":"https:\/\/homepage.rs\/","name":"Homepage","description":"Creative. Digital. Agency.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/homepage.rs\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/homepage.rs\/#\/schema\/person\/fa23d149fbff3b9e2df049d1788c671a","name":"Branko Rodi\u0107","url":"https:\/\/homepage.rs\/en\/author\/branko\/"}]}},"_links":{"self":[{"href":"https:\/\/homepage.rs\/en\/wp-json\/wp\/v2\/posts\/2561"}],"collection":[{"href":"https:\/\/homepage.rs\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/homepage.rs\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/homepage.rs\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/homepage.rs\/en\/wp-json\/wp\/v2\/comments?post=2561"}],"version-history":[{"count":2,"href":"https:\/\/homepage.rs\/en\/wp-json\/wp\/v2\/posts\/2561\/revisions"}],"predecessor-version":[{"id":7635,"href":"https:\/\/homepage.rs\/en\/wp-json\/wp\/v2\/posts\/2561\/revisions\/7635"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/homepage.rs\/en\/wp-json\/wp\/v2\/media\/2564"}],"wp:attachment":[{"href":"https:\/\/homepage.rs\/en\/wp-json\/wp\/v2\/media?parent=2561"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/homepage.rs\/en\/wp-json\/wp\/v2\/categories?post=2561"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/homepage.rs\/en\/wp-json\/wp\/v2\/tags?post=2561"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}